B2C E-Commerce in the Banking Industry: The Adoption Commercial Banks in Jordan

Abstract

This study aimed to identify the adoption of B2C E-commerce in the commercial banks in Jordan. The importance this study came from a scientific and academically analysis the adoption of B2C E-commerce in the Jordanian banks. A survey research design sought information from various banks in Jordan to examine and analyze the benefits and challenges they face in implementing E-commerce products and services. The community total to study consisted from the banks that listed on the Amman Stock Exchange, the (SPSS) used to the analysis of a sample of (185) individuals, the study found: that a strong relation between the B2B E-commerce Services and the adoption of the Jordanian commercial banks. The study recommendations the recommends the spreading the culture of E-commerce and support of senior management at the Jordanian banks.