Information Diffusion and Utilization of Undergraduates ‘Drug Free Clubs’ Against Drug Trafficking in Anambra State

Abstract

This study evaluated Information Diffusion and Utilization of Undergraduates Drug Free Clubs against Drug Trafficking in Anambra State. The study grew from the alarming rate at which youths are being arrested, prosecuted, jailed and executed for drug trafficking within and outside the country. It is premised against the background that youths are the most vulnerable to drug trafficking, therefore examined the information diffusion and utilization of drug free clubs against drug trafficking among youths of tertiary institutions in Anambra State from three senatorial districts of the state. Anchored on Social Cognitive theory and Diffusion of Innovation theory, the objective of the study was aimed at ascertaining the respondents’ exposure to information against drug trafficking, their source of information against drug trafficking and the attitude of the respondents to campaign message. The study adopted a survey research method with questionnaire as instrument for data collection. It also used Krejcie and Morgan formular table to determine the sample size for the population of 50, 652 students. Descriptive statistical tools such as frequencies and percentages were used in answering the research questions. Results obtained from the study showed that respondents were exposed to information against drug trafficking, their channels of exposure include drug free clubs and mass media, it was also observed that majority of the respondents benefited from information diffusion of drug free clubs from their schools. The study recommended advocacy campaigns to further discourage students from engaging in drug trafficking.