The Erosion of UK Higher Education: “Are Students Our Consumers?”
Abstract
Given the rapid growth of the higher education sector in UK and the challenges it has faced in the past two decades, the government recognizes that a more concise, economical, and efficient management system for higher education should be established. This system requires all relevant institutions to locate students at the core of higher education services and treat them as consumers of higher education. The government has repeatedly stressed that students spend money to receive education and they must feel that they gain “value for money.” Students are involved in drawing up curriculum standards, quality assessment, and preparation of the syllabus. Such “student-centered” working philosophy, which is characterized by comprehensiveness, specialization and standardization, is deeply embedded in teaching, research, management, and student affairs. The current mainstream of world higher education development is market-based and student-centered. On one hand, the students’ willingness to consume and their actions determine the direction of higher education development. On the other hand, “students as consumers” are slowly eroding the traditional ethos of the higher education system. Module marks become a kind of good that can be bargained for, and the essence of education is slowly changing.
Keywords
Full Text:
PDFReferences
Cao, S. L. (2016). Student is a consumer “and” Education is a product: the evolution of two concepts in the commercialization of American universities. China Higher Education Research, 9, 103-110.
Carpentier, V. (2010). Public—private substitution in higher education funding and kondratiev cycles: The impact on home and international students. In E. Unterhaiter & V. Carpentier (Eds), Global inequalities and higher education, Whose interests are we serring? Houndmills: Palgrave MacMillan.
Dennis, E. Clayson, & Debra, A. Haley. (2005). Marketing Models in Education: Students as Customers, Products, or Partners. Marketing Education Review, 15(1), 1-10.
Ding, X. F., and Xie, X. (2006). The quality of teaching in the UK is better than that of Oxford university evaluation of educational quality and its enlightenment to China. e-Education Research, (1), 58-63.
Gould, E. (2015). University in corporate culture: How does a university deal with the Pressure of Marketization. Peking University Press.
Huang Q. B. (2008). Is the student a consumer of higher education – A related discussion from foreign countries. Comparative Education Research, 1, 25-29.
Koch, J. V. (2013). Why is its impacting higher education so small? The TQM Magazine, 14(5), 325-331.
Lan, J. Q., Lu, Y. S., & Li, X. P. (2003) Comparison and thinking on the evaluation of teaching quality of university courses in China and the United States. Higher Education Research, 3, 96-100.
Liu X., & Hu, X. X. (2017). UK student affairs office and research innovation office overview. World Education Information, 413 (5), 20-22.
Rajani N., & Williams, J. (2014). Student contracts and student consumers: The marketization of learning and the erosion of the nature of higher education public goods. Peking University Education Review, 12(1), 36-52.
Tong, J. J. (2009). The characteristics of British university student affairs and its enlightenment. Higher Education Research, 30(1), 106-109.
DOI: http://dx.doi.org/10.3968/10445
Refbacks
- There are currently no refbacks.
Copyright (c) 2018 Canadian Social Science
This work is licensed under a Creative Commons Attribution 4.0 International License.
Reminder
- How to do online submission to another Journal?
- If you have already registered in Journal A, then how can you submit another article to Journal B? It takes two steps to make it happen:
1. Register yourself in Journal B as an Author
- Find the journal you want to submit to in CATEGORIES, click on “VIEW JOURNAL”, “Online Submissions”, “GO TO LOGIN” and “Edit My Profile”. Check “Author” on the “Edit Profile” page, then “Save”.
2. Submission
Online Submission: http://cscanada.org/index.php/css/submission/wizard
- Go to “User Home”, and click on “Author” under the name of Journal B. You may start a New Submission by clicking on “CLICK HERE”.
- We only use four mailboxes as follows to deal with issues about paper acceptance, payment and submission of electronic versions of our journals to databases: caooc@hotmail.com; office@cscanada.net; ccc@cscanada.net; ccc@cscanada.org
Articles published in Canadian Social Science are licensed under Creative Commons Attribution 4.0 (CC-BY).
Canadian Social Science Editorial Office
Address: 1020 Bouvier Street, Suite 400, Quebec City, Quebec, G2K 0K9, Canada.
Telephone: 1-514-558 6138
Website: Http://www.cscanada.net; Http://www.cscanada.org
E-mail:caooc@hotmail.com; office@cscanada.net
Copyright © Canadian Academy of Oriental and Occidental Culture