The Coverage of Chinese Medicine in Major World English Publications

Yang LIU, Jingxiang CAO

Abstract


Chinese Medicine as a treasure of Chinese people is a health care system used in China for more than four millenniums. Chinese Medicine has also been recognized as a popular complementary and alternative medicine in overseas countries. Media coverage usually reflects the attentions of society, because of the wide spread of Chinese Medicine, media around the world have a lot of reports concerning it. This study uses the media coverage downloaded from Nexis news media archive as data to build a corpus and conduct social survey on Chinese Medicine. The major purpose of this study is to see what topics are frequently included in the News Mentioning Chinese Medicine (NMCM) in order to find foreigners’ interests in Chinese Medicine and the overseas development of Chinese Medicine, and further analyze their specific fields. It is an attempt to apply corpus-based critical discourse analysis in the field of social survey.

Key words: Chinese medicine; Media coverage; Corpus; Keyword analysis


Keywords


Chinese medicine; Media coverage; Corpus; Keyword analysis

References


Baker, P. (2004). Querying Keywords: Questions of Difference, Frequency and Sense in Keywords Analysis. Journal of English Linguistics, 32(4), 346-359.

Foster, S., & YUE, C. (1992). Herbal Emissaries: Bringing Chinese Herbs to the West: A Guide to Gardening, Herbal Wisdom, and Well-being. Rochester: Healing Arts Press.

HE, Y. (2002, November 22). Chinese Medicine Aims to Go Global. China Daily. Retrieved from http://www.chinadaily.com.cn/en/doc/2002-11/22/content_144951.htm

Hempen, C. H., & Fischer, T. (2009). A Materia Medica for Chinese Medicine: Plants, Minerals and Animal Products. Exeter: Churchill Livingstone.

Lee, S., Gaski, A., Hoover, C., & Mills, J. (1998). A World Apart? Towards Traditional Chinese Medicine and Endangered Species in Hong Kong and the United States. Washington: TRAFFIC North America and World Wildlife Fund.

McEnery, T., & Wilson, A. (1996). Corpus Linguistics. Edinburgh: Edinburgh University Press.

Mulderrig, J. (2011). Manufacturing Consent: A Corpus-Based Critical Discourse Analysis of New Labour’s Educational Governance. Educational Philosophy and Theory, 43(6), 562-578.

Sheyholislami, J. (2000). Yesterday’s “Separatists” Are Today’s “Resistance Fighters”: A Critical Discourse Analysis of the Representation of Iraqi Kurds in the Globe and Mail and the New York Times. Carleton University, CAN. Retrieved from http://www.cjc-online.ca/index.php/journal/thesis/view/14

Taylor, L. (2004). The Healing Power of Rainforest Herbs: A Guide to Understanding and Using Herbal Medicinal. New York: Square One Publishers.

WANG, S. (2012, May 25). TCM Supplier Eyes Foreign Expansion. China Daily. Retrieved from http://www.chinadaily.com.cn/cndy/2012-05/25/content_15383586.htm

Wassener, B. (2012, January 1). As Affluence Spreads, So Does the Trade in Endangered Species. The New York Times. Retrieved from http://www.nytimes.com/2012/01/02/business/global/as-affluence-spreads-so-does-the-trade-in-endangered-species.html?_r=0

Wiseman, N. (2002). Introduction to English Terminology of Chinese Medicine (Chinese Medicine Language Series). Massachusetts: Paradigm Publications.




DOI: http://dx.doi.org/10.3968/j.ccc.1923670020120806.1885

Refbacks

  • There are currently no refbacks.


Copyright (c) 2012 Yang LIU, Jingxiang CAO

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.

Share us to:   

Reminder

  • How to do online submission to another Journal?
  • If you have already registered in Journal A, then how can you submit another article to Journal B? It takes two steps to make it happen:

1. Register yourself in Journal B as an Author

  • Find the journal you want to submit to in CATEGORIES, click on “VIEW JOURNAL”, “Online Submissions”, “GO TO LOGIN” and “Edit My Profile”. Check “Author” on the “Edit Profile” page, then “Save”.

2. Submission

Online Submission: http://cscanada.org/index.php/ccc/submission/wizard

  • Go to “User Home”, and click on “Author” under the name of Journal B. You may start a New Submission by clicking on “CLICK HERE”.
  • We only use four mailboxes as follows to deal with issues about paper acceptance, payment and submission of electronic versions of our journals to databases: caooc@hotmail.com; office@cscanada.net; ccc@cscanada.net; ccc@cscanada.org

 Articles published in Cross-Cultural Communication are licensed under Creative Commons Attribution 4.0 (CC-BY).

 CROSS-CULTURAL COMMUNICATION Editorial Office

Address: 1055 Rue Lucien-L'Allier, Unit #772, Montreal, QC H3G 3C4, Canada.
Telephone: 1-514-558 6138 
Website: Http://www.cscanada.net; Http://www.cscanada.org 
E-mail:caooc@hotmail.com; office@cscanada.net

Copyright © Canadian Academy of Oriental and Occidental Culture