On the English Translation of Publicity Materials of Ancient Villages From the Perspective of the Science of Communication

Zhaowen SHEN

Abstract


Ancient villages bear obvious characteristics of traditional culture and constitute an important means to promote the international image of local areas. Proper and appropriate translation of Publicity Materials plays an important role in the process of external communication and transmission of ancient villages. Basing on theories of the science of Communication and translation, this paper aims to analyze the characteristics of ancient villages from the perspective of tourism and explores the English translation strategies of publicity materials of ancient villages from the perspective of Communication.


Keywords


Ancient village; Communication; Translation of tourism publicity materials

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References


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DOI: http://dx.doi.org/10.3968/10246

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